Why the past decade saw the rise and rise of East Asian pop culture

(CNN)The year was 2009, and the thudding electronic beats of Lady Gaga’s “Bad Romance” played everywhere. That cappedoff a decade that’s seen the rise of East Asian pop culture in the West, including the catchy “Gangnam Style” by flamboyant South Korean rapper PSY (2012) and theglacially-slow romances in Japanese reality show “Terrace House” (which came to Netflix in 2015). Top English-language fashion magazines like “Vogue” and “Elle” now regularly feature South Korean beauty products, apparently endorsed by actresses Drew Barrymore and Emma Stone. “Asia is becoming an increasingly significant cultural force,” consulting firm McKinsey noted in a 2019 discussion paper. “In contrast to the past when the region was largely a recipient of Western culture with Asian citizens enthusiastic consumers …

KSI is still a huge YouTube fan, but the streaming star wants so much more

After his split decision victory vs. Logan Paul in the rematch of their YouTube boxing extravaganza last month, KSI stayed in Los Angeles for a few extra weeks. Presumably, he was looking to find ways to expand the scope of his influence, looking to continue transitioning from YouTuber to a mainstream star whod be recognized on the street instead of only on a laptop screen. He might have been longing for his home in London, but theres always more work to be done when youre searching and climbing and rooting around for bigger and better opportunities. KSI, whose real name is Olajide JJ Olatunji, couldnt keep the exhaustion at bay, though. After all the training and the fight and the …

The comedy movie isn’t deadbut the funny business is changing

Some people argue that the comedy film is dead. Their logic is that superhero movies and other blockbuster franchises have crowded studio comedies out of the cineplex, while indie comedies bomb when they make a bid for a wider audience. Dont laugh: movie comedies are disappearingHollywoods Comedy CrisisThere have certainly been some big comedy flops in 2019. Stuber, Brittany Runs A Marathon, Long Shotand It is fair to say that there are fewer comedy film success stories these days. If you look at the box office receipts of 2019 to date, only about eight of the top 50 films could be described as comedies. In 1999, the number was closer to 20. But the reasons for this are complicated, and …

David Dobrik reveals how much money he lost from YouTubes adpocalypse

When YouTubes so-called adpocalypse began in 2017, the amount of money a vlogger could make on the platform was severely compromised. Thanks to a number of YouTubers , including PewDiePies sharing of Nazi imagery and jokes that cost him a contract with Disney, advertisers abandoned the platform. YouTube then unveiled new rules for how its users could get paid. Even those who werent posting sensitive (or racially insensitive) content was hit hard by the adpocalypse, and some lost 80% of their income. That includes YouTube star David Dobrik, who revealed just how much his earnings dipped thanks to YouTubes decision-making two years ago. In a video interview with Mens Health, Dobrik said he previously made $275,000 per month thanks to …